B2B Blog

B2B marketing is exciting and constantly evolving. The B2B blog focuses on the most interesting aspects for you.

Mobile friendly and B2B: How companies react now 

Until now, many B2B companies have been of the opinion that the "serious user" in their industry would be looking at the site on his or her desktop or laptop at the office. Optimizing the website for mobile users was therefore not relevant for them so far. This is now changing due to the Google rating, which is creating a certain amount of pressure.


What effect does good B2B communication have? 

One always likes to hear praise for their work. But sometimes there is more behind it. An e-mail from one of our long-standing customers in the IT security sector recently showed us the influence good B2B communication has on business. He had used some of his new tools and designs in an event with 25 customers and shared their feedback with us.


Moon starts a blog on B2B marketing

How will the Apple Watch change the way B2B companies work?

This week, we launched our Moon B2B blog, in which we cover relevant marketing topics for B2B companies. Our claim is to be up to date and innovative, as we already are in our daily work for our customers.